During this past week I intensified my research on ethical, eco-friendly fashion, in which I am not only interested, but trying my best to make a business/brand based on it.
For me being an eco-friendly kind of lady does not only stay with the house stuff. I am becoming a lot more aware that within the fashion industry, being eco-friendly and sustainable is not as easy as it seems.
For instance, most people go shopping for that new outfit, or those shoes but is it because they really like the dress or is it because everyone else is wearing that same style?
Do you ever ask yourself, where did this come from?
Who made this and how?
To be honest until recently I hadn’t either, but I am giving it a good go. This of course means that I will no longer be doing compulsive shopping last minute. As most of the clothes and accessories made for high end as well as high street shops are not very clear about where everything comes from. But above all, if it was made in a sustainable way.
I have come across many designers from all over the world that are all inspirational, however I have a soft spot for this particular one. Laura Siegel. I really admire what she is trying to achieve.
Here is some articles I found:
She makes all her collections knowing where every thread came from, and she creates each item with the artisans themselves.
I dream of one day being able to travel the world in search of new techniques and artisans.
Saying this, I now I have a long way to go when it comes to design itself as my background is not in the area, but I love learning it. I love making things and giving life to stuff people no longer want.
When it comes to my day to day, I do find it hard to stick to my words and act on it, especially when it comes to the fashion industry. Let’s not forget that quality, organic materials and ethical tends to cost the triple (if not more) than is a high street shop. So I started using recycled fabrics, old clothes, wood/sticks, stones, seeds… to make my products. That’s a start right.